Unfortunately, the taste of the blueberry Red Bull could not live up to the smell. Like a blueberry muffin without the muffin, the aroma raised expectations for the purplish blue liquid as our taster’s gulped it down. Overall score: 7/10 - If you like 7 Up or Sprite you’re going to love this but if the idea of washing down a pulverized green skittle with soda water turns you off then stay away.īest time to drink: whenever you’d drink a soda.Ĭracking open the blue can at arm’s length, a smell of candied blueberry wafted towards our reviewer’s nose in a not unpleasant way. Overall, this was the most divisive of the three flavor options, but there was no denying the simple appeal of an energy drink that was reminiscent of a too sweet citrus soda. “It’s like Red Bull for non-Red Bull drinkers,” said another. “I could drink this everyday” one enthusiastic fan said. On the negative side one taster said, “it’s sort of like flat Mountain Dew,” while another more savage judge said it “it tastes like a Bud Light Lime that has sat out for too long.” Countering these negative views were those who found the drink to be like the best possible version of sweet and sour citrus candies, but in carbonated beverage form. With almost none of the bite one might associate with a raw lime, or the chemical tang that is often associated with energy drinks, this new Red Bull ended up tasting almost nothing like an energy drink, with one taster summing it up as simply, “tasting like a soda.”Ĭomparing the new drink to a citrus soda like 7 Up or Sprite, the biggest sticking point became the taster’s judgement of the drink’s balance between sweet and sour.
Which makes sense because it is only supposed to be lime flavored, and it’s a very sweet lime flavor at that. With a distinctly sweet and mild smell, the pale yellow liquid that poured out of the silver can tasted like your typical lemon-lime soda, except that it only had a single flavor note.
#NEW RED BULL FLAVOR TRIAL#
Now, Red Bull is ringing in the changes because after a six-week trial that took place in 7-Eleven stores during the 2012 holiday season, the new flavors are being unleashed upon the nation.
#NEW RED BULL FLAVOR FREE#
In the past, the farthest the company was willing to deviate from its tried and true formula was to offer up Sugar Free and Ultimate Zero variants, which are basically the Diet Coke and Coke Zero versions of Red Bull.
Starting today, you’ll be able to find three new Red Bull flavors - lime, blueberry, and cranberry - in a store near you.Ĭalled the “Red Bull Editions,” the new flavors mark the first time in Red Bull’s 15-year history in the US that they have offered up a change to their signature drink. All the while, Red Bull barely made any changes to their signature red, white and blue 8.4 oz cans - which pack the caffeine equivalent to a cup of coffee - until now. However, as the energy drink company built an empire that sells 4.6 billions cans per year, competitors sprung up offering both bigger and cheaper beverages (Monster Energy) and smaller, more concentrated, boosts (5 Hour Energy). (Anne Wermiel/NY Post)įrom the heights of a world record setting skydiver to the lows of Meatpacking District partiers wanting an energized alcohol buzz, Red Bull has found its way into every corner of our society. An 8.4 fl oz can of Red Bull Energy Drink contains 80 mg of caffeine, about the same as a home brewed cup of coffee.The Red Edition, cranberry-flavored Red Bull. Red Bull Energy Drink is available in 175 countries worldwide and over 11.5 billion cans of Red Bull were consumed last year, 4 billion of those in the U.S. Red Bull Summer Edition Juneberry will come in a new sky-blue colored matte can and will be available as a 8.4 fl oz and 12 fl oz can, and as a single serving or in a 4-pack, while supplies last.įor additional Red Bull Summer Edition Juneberry photos and video assets, visit Red Bull Content Pool. Red Bull Slushes are available for a limited time at participating SONIC Drive-Ins nationwide. The new Red Bull Sumer Edition Juneberry Slush is an exclusive slush flavor that delivers the wiiings of Red Bull Energy Drink with the taste of juneberry, red grape, cherry, and red berries. In addition to mocktails, you can also enjoy the new Red Bull Summer Edition Juneberry at SONIC® Drive-In locations as part of their annual summer-staple SONIC Red Bull Slushes. Also, with tasting notes of juneberry, red grape, cherry, and red berries, Red Bull Summer Edition Juneberry is a great foundation for a refreshing mocktail – check out the Spicy Raspberry Punch. Whether you are on the go for a summer getaway, planning a day at the pool, lake or beach, or enjoying a rooftop hang with friends, Red Bull Summer Edition Juneberry will give you wiiings for any adventure.
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